VOX POPULI


on September 2, 2009
The world of photography is full of subjective and endless discussions:
black and white or full color photography, filters or without, digitally
processed or a set of harmonized settings, analogue or digital film…
One could go on forever. And, of course, there is personal experience
behind every answer, as well as personal experience, emotional attachment,
but also rational argumentation.

We would like to know about your thoughts and opinions. We plan to present
a new theme, a new question in every issue, and you can send us your
statements and explanations that support these or otherwise via e-mail
or by using contact form. We will publish most interesting answers in
our next issue.

This time we were inspired by a brave ‘Impossible project’, founded by
a group of enthusiasts that will reproduce analogue instant film.

When asked what the reason behind the challenge is and why they believe
the project will not only be possible, but also very successful, they said:

We believe in Polaroid as a strong and unique counterpart to digitalized
world that we’re living in. The Digital Revolution completely changed
the perspectives, possibilities but also the character of photography.
After some years of playing and experimenting with their new digital
cameras, people began to miss some aspects of analogue instant photography
which they had not been aware of before – or even complained about.
They started longing for real pictures which they could touch, feel
and smell. Looking at all the “erfect” and clean digital pictures,
they remembered more and more the good days when every single picture
was an experiment, an unpredictable adventure, slowly developing in
the palms of their hands. They even had to accept the fact that they
started missing the high purchase price of analogue Instant film as
they found out that it really helps taking good pictures when carefully
pushing the trigger, aware of every “click” costing real money.
Polaroid film stands for unpredictable visual adventures combined with
a splendid retro-style feeling.

Our questions:

Do you think instant photography is by certain properties more valuable
than digital photography? What are the advantages of Polaroid cameras
when compared to digital ones? There are great numbers of loyal users
of Polaroid technique worldwide. Do you believe the retro aspect of
instant film can create a new fashion ‘boom’ in photography world and
increase Polaroid art scene further? Would you, besides your digital
camera, also appreciate having a Polaroid one?

Send away!




*IMPOSSIBLE project*


*BLUR m a g a z i n e*